Focus3 is a customer relationship management (CRM) platform tailored for the real estate industry, helping agents and brokerages streamline lead generation, nurture client relationships, and close deals. Focus3 provides tools for managing property listings, tracking leads, automating follow-ups, and segmenting customers based on preferences. It also offers integrations with popular real estate platforms, enabling agents to access up-to-date listings and customer data in one place, improving productivity and client engagement.

Founded in 2014, Focus3 was developed to address the specific CRM needs of real estate professionals. Since its launch, it has become a valuable tool for enhancing sales processes and building client loyalty within the industry.