Eldo is a platform that helps home service businesses, particularly in the home improvement industry, manage customer reviews, referrals, and online reputation. It offers tools for collecting and displaying customer feedback, managing online reviews, and creating referral programmes, enabling businesses to boost their credibility and attract new clients. Eldo also integrates with various CRM and marketing platforms, making it easier for companies to manage their customer interactions and improve client satisfaction.

Eldo was developed to support contractors and service providers in building strong online reputations. It has since grown as a trusted resource for reputation management and customer engagement in the home services sector.